Page 442 - Ebook HTKH 2024

organized many activities and events on green tourism such as: "Green Tourism Week",
"Green Tourism Development Forum", "Green Investment Conference"; "Plastic Waste

Free Tourism Workshop",... Many green tourism models have been built and formed
such as the model "Green Tourism Village" (Lam Dong), "Green Tourism Village" (Son
La), Sustainable rural tourism products: Thanh Dong village organic vegetable garden,
Cam Thanh commune, Hoi An city (Quang Nam); Sustainable urban tourism products:
Sa Vi border information and propaganda cluster, Mong Cai city (Quang Ninh);
sustainable community tourism products: Thai Hai ecotourism stilt house village
conservation area (Thai Nguyen)...
With the efforts of the tourism industry from the central to local levels, Vietnam's

tourism has achieved very encouraging results in recent times. Before the COVID-19
pandemic broke out, Vietnam's tourism industry had achieved a series of continuous
growth for 10 years (2011 - 2019), international visitors increased from 6 million in
2011 to 18 million in 2019, the average growth rate for the whole period reached
14.7%/year; domestic visitors increased from 30 million in 2011 to 85 million in 2019,
the average growth rate for the whole period reached 13.9%/year (Figure 3).

Figure 3 . International and domestic tourists in the period 2011 – 2019
Unit: Thousands of visitors

Source: Vietnam National Tourism Administration, 2024
Along with the increase in the number of visitors, total revenue from tourists and
the contribution of the tourism industry to GDP also increased significantly. In 2011,
total revenue from tourists was only 130,000 billion VND, contributing 3.1% to GDP;
by 2019, total revenue from tourists had increased to 726,000 billion VND, contributing

9.2% to GDP (Figure 4).

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