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and implement green tourism labeling for tourism businesses 198 ; Developing green
tourism products associated with the formation of a community of socially responsible

tourism businesses; Strongly promoting the conversion, assessment and certification of
sustainable tourism according to the standards of the Global Sustainable Tourism
Council (GSTC) for tourism establishments and hotels; researching and developing a
green tourism certification system that meets international standards for Vietnamese
tourism products and destination brands.
(2) Society:
Building programs on living culture and green lifestyle. Developing tourism
associated with preserving and promoting the value of national cultural heritage,

exploiting the advantages of each locality. Focusing on developing cultural tourism,
linking tourism development with preserving and promoting the value of heritage and
national cultural identity.
Ensuring national interests, community interests, rights and legitimate interests of
tourists, organizations and individuals doing tourism business. The community is
facilitated to invest in tourism development, restore and promote cultural forms, folk

arts, traditional crafts, and produce local goods to serve tourists, contributing to
improving the material and spiritual life of local people. Tourism contributes to
preserving and promoting cultural values, creating livelihoods for the community,
contributing to the successful implementation of national target programs; improve
people's knowledge and spiritual life.
(3) Environment:
The State has policies to encourage investment in developing new tourism

products that have a positive impact on the environment. Prioritize the selection of high-
quality, environmentally friendly tourism projects.
Managing and effectively using natural resources, protecting the environment and
biodiversity, and proactively adapting to climate change. Improving pollution control
capacity, ensuring prevention, reduction and effective handling of pollution sources
from tourism activities. Focusing on forecasting, warning, proactive prevention and

mitigation of natural disaster damage, and adaptation to climate change in the
construction and operation of tourism service facilities. Encouraging tourism service
facilities to use clean energy, renewable energy, recycled and reused products, and
applying clean technology to limit environmental pollution and reduce greenhouse gas
199
emissions .
Protecting the natural and social environment at key tourist destinations in the
direction of “Green, clean, beautiful, civilized, friendly tourist destinations”. Applying
technical advances to control environmental issues, manage and develop resources;

inspect the implementation of environmental protection regulations of tourism service
providers. Encouraging the development of green tourism, environmentally friendly

198 Prime Minister (2021). Decision approving the National Strategy on Green Growth for the 2021-2030 period,
with a vision to 2050. No. 1658/QD-TTg, dated October 1, 2021.
199 Prime Minister (2020). Decision approving the Vietnam Tourism Development Strategy to 2030. No.
147/QD-TTg, dated January 22, 2020.
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