Page 326 - ISC PROCEEDINGS 21.4
P. 326

of latent constructs; rather, they are used as indicative signals of relative patterns in
                  enterprise assessments.
                        The questionnaire was developed through a theory-guided design process. Item
                  groups were first derived from the TOE framework, dynamic capability theory and the
                  Triple Bottom Line approach. The wording of the questions was then refined so that the
                  instrument would be suitable for SME respondents in the Vietnamese business context
                  and sufficiently close to actual managerial and operational practice. Before official
                  deployment, the questionnaire was reviewed and adjusted to improve content clarity,
                  remove overlaps and ensure consistency between theoretical constructs and empirical
                  indicators. As the study does not aim to build an inferential measurement model, the
                  emphasis in validation was placed on content relevance, logical coherence and contextual
                  suitability rather than advanced statistical testing.
                        For data analysis, the study uses directed qualitative content analysis combined
                  with descriptive statistical summarization of Likert-scale items. The coding process began
                  with an initial set of categories derived deductively from the theoretical framework.
                  These    categories   included   technological   conditions,   organizational  capacity,
                  environmental influences, adaptability and innovation, and sustainable development
                  outcomes. All survey responses were then reviewed systematically and organized under
                  these thematic categories. During this process, the coding scheme was refined where
                  necessary in order to better reflect empirical realities emerging from the data. Thus, while
                  theory provided the initial analytical structure, the final interpretation remained sensitive
                  to the content of respondents’ evaluations and practical experiences.
                        The analysis proceeded in several steps. First, all survey responses were reviewed
                  and grouped according to the main thematic categories. Second, descriptive statistics
                  such as frequencies, percentages and mean scores were calculated for the Likert-scale
                  items in order to summarize general response patterns. Third, the coded materials and
                  descriptive patterns were interpreted comparatively across dimensions in order to
                  identify which factors appeared stronger, which remained weaker and how these
                  dimensions related to one another. Fourth, the findings were interpreted through the
                  TOE framework, dynamic capability theory and the Triple Bottom Line perspective in
                  order to clarify both conditions and mechanisms. In other words, TOE was used to explain
                  the determinants of digital transformation, dynamic capability theory was used to explain
                  how transformation could be converted into more durable value, and the Triple Bottom
                  Line framework was used to classify the perceived outcomes.
                        To enhance the trustworthiness of the study, the findings from the primary survey
                  were triangulated with secondary sources and with the selected theoretical perspectives.
                  This triangulation helps reduce the risk of treating survey perceptions in isolation and
                  strengthens the contextual grounding of the analysis. The study therefore does not seek
                  to produce statistically generalizable causal claims, but rather to provide a theoretically
                  informed and empirically grounded interpretation of how Vietnamese SMEs are
                  approaching digital transformation and how they relate it to sustainable development.
                        3. Results and discussion
                        3.1. Organizational capacity of smes in implementing digital transformation
                        Figure 1 shows that SMEs assess their organizational capacity for digital
                  transformation at a relatively positive level, with mean scores ranging from 4.01 to 4.15
                  on a five-point scale. At a general level, this suggests that many firms have already
                  established a basic organizational foundation for digital transformation. However, a closer


                  325
   321   322   323   324   325   326   327   328   329   330   331