Page 544 - Ebook HTKH 2024

renewable energy and sustainable materials, that can significantly reduce environmental
impact. Enterprises need to comply well with regulations on environmental protection.

Proactively improve green production processes, innovate technology, develop clean
energy sources, renewable energy to save resources and consume less energy.
Prioritizing the use of environmentally friendly input materials. In particular, consumer
health must always be the focus of product development. Having a product development
strategy associated with a commitment to sustainability. Requiring manufacturers to
responsibly manage products after they become waste. For businesses with little capital,
to achieve green development goals, it is not necessary to invest in modern equipment,
but can be through simple actions such as: good compliance with environmental

protection regulations, improving production processes to reduce fuel and electricity.
Establishing a robust eco-labeling system helps consumers identify and choose green
products more easily. Consumers' expectations of businesses regarding practical
initiatives and actions to improve the environment are very high. About 38% of
consumers evaluate business initiatives and practical actions to improve environmental
protection as extremely important. Businesses can promote green products by

highlighting their environmental benefits and offering price incentives to encourage
consumers to make eco-friendly choices.
Thirdly, increasing the mobilization of financial resources for investment in
green consumption. Smart public finance policies and creative financial mechanisms
are needed. The government is actively developing and refining policies to support green
consumption. This includes financial incentives for businesses to adopt green practices
and produce eco-friendly products

Mobilizing financial resources for green consumption cannot only rely on the state
budget, it is necessary to establish mechanisms and policy orientations to attract external
capital, including private capital through PPP public-private partnership form. It is a
combination of public and private sector efforts. Public-Private Partnerships (PPPs) can
be effective in mobilizing resources for green projects. These partnerships leverage the
strengths of both sectors to finance and implement sustainable initiatives, such as

renewable energy projects and waste management systems.
The Vietnamese government has launched several initiatives to support green
growth, including the National Green Growth Strategy (VGGS) and the Just Energy
Transition Partnership (JETP). The JETP aims to mobilize an initial $15.5 billion over
the next three to five years to help Vietnam achieve its climate targets. Encouraging
private sector investment is crucial. This can be achieved through policy interventions,
risk-sharing mechanisms, and capacity building for the private sector. For example, the
Global Green Growth Institute (GGGI) has been working with Vietnam to develop

customized investment guidelines and mobilize both public and private capital sources.
Green bonds are an emerging tool for financing green projects. These bonds can
attract private investment by offering a secure and transparent way to fund sustainable
initiatives. Improving planning capacity and regulatory structures can further enhance

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