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mix and competitive strategy. Given the characteristics of the textile industry in the digital
                  economy, this model is perfectly suitable for application.
                        According to Krumwiede and Roth (1997), activity-based costing (ABC) is a
                  management accounting system that focuses on the measurement of costs, activities,
                  products, customers, and cost objects. This model allocates costs to cost objects based on
                  the number of activities used by that cost object. Based on the findings of the research,
                  the group focuses on applying ABC to measure product manufacturing costs and allocate
                  costs based on revenue in textile and garment enterprises to improve cost monitoring
                  efficiency.
                        According to Baird et al. (2004), the application of ABC is influenced by both internal
                  and external factors. Among these, the awareness and commitment of senior
                  management play a decisive role in initiating and maintaining the application of ABC, as
                  this method requires a change in management thinking as well as the accounting
                  information system.
                        In 2005, Robert S. Kaplan introduced the Time-Driven ABC (TDABC) model. This
                  model is simpler and has lower implementation costs than the traditional ABC model.
                        Valentina Gecevska and Zoran Anisic (2006) introduced the ABC model using the
                  EAD matrix. The ABC model using the EAD matrix is an effective and inexpensive model to
                  apply, very suitable for small and medium-sized enterprises.
                        Blocher et al. (2008) argue that ABC is an activity-based costing method that
                  identifies the relationship between costs and cost-generating activities, including the
                  identification of cost-related activities and resources required for them. The authors note
                  that, in Vietnamese textile and garment businesses, the application of this model is quite
                  favorable because these businesses have a clear division of production stages and
                  allocate resources effectively to each order.
                        According to Nguyen Thi Minh Duc and other authors (2022), in order to better
                  meet market demands and enhance competitiveness, textile and garment enterprises
                  need to use effective management tools. The ability of Vietnamese textile and garment
                  enterprises to accurately calculate product costs will help them implement effective cost
                  control measures, thereby increasing profits. Therefore, applying the ABC model in
                  Vietnamese textile and garment enterprises is necessary to make correct and timely
                  decisions.
                        Dr. To Xuan Thanh (2025) analyzed the current state of digital economic
                  development in Vietnam and proposed a system of policy solutions to create a
                  comprehensive, sustainable digital economy suitable to the country's practical conditions.
                  The Vietnamese digital economy is currently undergoing strong digital transformation and
                  building smart factories in many enterprises, so it is necessary to apply ABC to further
                  develop the digital economy.
                        Situational theory emphasizes the role and influence of situational factors on
                  business operations (Lawrence and Lorsch, 1967). This theory explains the relationship
                  between influencing factors and outcomes based on an analysis of business behavior and
                  operations. The authors used this theory to study the influencing factors (management
                  perspectives, accounting capabilities, IT infrastructure, capital, etc.) on the application of
                  the ABC model in Vietnamese textile and garment enterprises in digital economy such as
                  Song Hong Garment, Duc Giang Garment, Viet Tien Garment, Hoa Tho Garment, etc.






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